Words are so important to creating curiosity about your brand. Learn how to create a one liner that will attract people to your business.


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Instructor: Dr. Lindsey Elmore PHARMD, BCPS

Using too many words can actually send people away from your business. Having a strong one liner will create interest and help people understand what you have to offer.

In this video, you’ll learn:

  • The three essential parts to a one liner
  • How to write a concise, attention-getting one liner
  • Examples of what to do and what not to do when coming up with your catch line.

Once you have an attention-grabbing phrase, you may be ready to begin creating a lead generator.